Our Mission

The Well Woven mission is to re-imagine what area rugs can look and feel like at prices accessible to a wide range of consumers. We’re setting out to push boundaries and build a new kind of area rug company. Our goal is to create compelling, unique, and innovative floor coverings that inspire us all to furnish our space with love while maintaining affordability.

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Our Approach

We create rugs that from design to manufacturing, have a human focus on quality colors and materials. Every day we look for ways to take contemporary trends and use them to develop innovative new rugs. And because we are our own manufacturer, we have complete control over the process.

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We keep our overhead low and pass these savings on to you. We source and design everything in-house and cut out unnecessary middle men.

At Well Woven we care about our partners and customers. We strive to foster an open and creative environment and will always have a representative on hand to answer any questions. Above all we want to foster lasting partnerships based on a shared understanding of innovation and value.

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Our Values

1. Innovation:

Think Big: If you think big, you’ll surpass your own expectations. Focusing on the bolder direction and pressing problems inspires results.

Great Challenges Make for Great Opportunities: When the stakes are high, it is our opportunity to do our best work.
It's important to meet every challenge with a positive attitude and to ask for help when challenges take us beyond our expertise.

2. Fun:

Love Your Work: Enjoy your craft and always look for how you can improve your own work.

Love Something Else: A healthy balance between work and other interests is crucial. Hobbies not only bring joy, they help spark creativity and foster clarity of mind.

Everyone is Important: Take the time each day to put a smile on someone’s face. Our community is important to all of our well being.

3. Accountability:

Customer Focus: Our efforts as a company begin here. We work relentlessly to earn and keep their trust.

Uphold High Standards:Drive yourself and your team to high standards to deliver high quality work.

Stand Behind Your Promises: Your word is the most valuable currency. Stand behind your words, even in times where it is not to your benefit.

Manufacturing

Who makes our products and the conditions they work in are just as important to us as quality and affordability. We are keenly aware that our actions can have far reaching consequences. We work with a factory committed to ethical conduct, both socially and environmentally. Our Factories are BSCI compliant. This means they:

  • Do not employ children or forced labor and do not work with partners who support child or forced labor.
  • Provide fair wages and benefits as well as work hours and overtime pay compliant with laws and regulations.
  • Afford all employees the right to organization and collective bargaining.
  • Are committed to maintaining a safe work environment which minimizes accidents and is free of discrimination, abuse, or harassment.
  • Maintain environmentally friendly policies and standards to minimize their environmental impact.
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Creative Process

We create contemporary home goods using traditional techniques. Our fresh approach to design is informed by youth culture, tribal textiles, internet art, and high fashion.

  • We look to art and culture for inspiration
  • We keep rugs fun and playful, yet refined and elegant, with a team of multi-talented individuals from artistic backgrounds.
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The STANDARD 100 by OEKO-TEX®️ is a worldwide, consistent, independent testing and certification system for raw, semi-finished, and finished textile products at all processing levels, as well as accessory materials used. Examples of articles that can be certified: raw and dyed/finished yarns, woven and knitted fabrics, accessories, such as buttons, zip fasteners, sewing threads or labels, ready-made articles of various types (garments of all types, domestic and household textiles, bed linen, terry products and much more).

Do not employ children or forced labor and do not work with partners who support child or forced labor.

Provide fair wages and benefits as well as work hours and overtime pay compliant with laws and regulations.

Afford all employees the right to organization and collective bargaining.

Are committed to maintaining a safe work environment which minimizes accidents and is free of discrimination, abuse, or harassment.

Maintain environmentally friendly policies and standards to minimize their environmental impact.

Responsibly sourced.
We make it ourselves.